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25-11-2021, 04:06 PM
PRIYANKA SAHAY & CHANDRA R SRIKANTH NOVEMBER 25, 2021 / 08:49 AM IST
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Singapore’s Shopee, which launched with zero fanfare barely a month ago, has left industry watchers astounded even as it draws customers from India’s intensely competitive e-commerce market at a fast clip.
Moneycontrol learns from sources that Shopee, within weeks of a soft launch, has clocked 100,000 orders a day in India and has over one million app installs on the Google Play Store. Industry sources said Amazon and Flipkart average 2-2.5 million orders per day.
Shopee shows signs of emerging as a strong challenger that could potentially chip away at incumbents such as Amazon, Walmart-owned Flipkart, Softbank-backed Meesho, apart from conglomerates such as Tata and Reliance, which also have huge ambitions for the consumer internet space in India.
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“Shopee usually enters a market late behind other rivals and takes away a large pie in a short span. It overtook Lazada, Tokopedia in Southeast Asia in five years. It is adopting the same playbook in India,” a source said.
https://www.moneycontrol.com/news/busine...58731.html
......
Singapore’s Shopee, which launched with zero fanfare barely a month ago, has left industry watchers astounded even as it draws customers from India’s intensely competitive e-commerce market at a fast clip.
Moneycontrol learns from sources that Shopee, within weeks of a soft launch, has clocked 100,000 orders a day in India and has over one million app installs on the Google Play Store. Industry sources said Amazon and Flipkart average 2-2.5 million orders per day.
Shopee shows signs of emerging as a strong challenger that could potentially chip away at incumbents such as Amazon, Walmart-owned Flipkart, Softbank-backed Meesho, apart from conglomerates such as Tata and Reliance, which also have huge ambitions for the consumer internet space in India.
......
“Shopee usually enters a market late behind other rivals and takes away a large pie in a short span. It overtook Lazada, Tokopedia in Southeast Asia in five years. It is adopting the same playbook in India,” a source said.
https://www.moneycontrol.com/news/busine...58731.html
