[Levin]

i dont think it’s about the earnings as much as it is about staying in the public eye….celebrities want and need to stay in the spotlight.

but yes, compared to China and Hkg, Singapore media market is crumbs like it or not

I think the Shopee ad is aimed at South East Asian markets as Shopee is in Singapore, Malaysia, Indonesia, Philippines, Taiwan, Thailand, Vietnam etc. I have seen the Filipino version.

Oh yeah, could be also aiming other countries where Shopee has a presence like Brazil and Mexico.

This market might not be as big as China but definitely way bigger than HK market.