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06-09-2022, 11:10 AM
A merged airline group could lead to billions of dollars of extra benefits that neither of them could achieve by flying solo,’ O’Sullivan details.
‘Under the plans, the airlines would form a fifty-fifty joint venture and merge their networks’, although each airline’s highly-recognisable brand would remain.
Behind-the-scenes lobbying ensured that both the Australian and Singaporean governments expressed tacit support for the merger.
But Qantas’ prior success in convincing the Australian government to block Singapore Airlines from flying between Australia and the USA, and its reluctance to shutter the recently-launched and Singapore-based budget airline Jetstar Asia, made bitter tea for the Singapore Airlines executives.
‘Under the plans, the airlines would form a fifty-fifty joint venture and merge their networks’, although each airline’s highly-recognisable brand would remain.
Behind-the-scenes lobbying ensured that both the Australian and Singaporean governments expressed tacit support for the merger.
But Qantas’ prior success in convincing the Australian government to block Singapore Airlines from flying between Australia and the USA, and its reluctance to shutter the recently-launched and Singapore-based budget airline Jetstar Asia, made bitter tea for the Singapore Airlines executives.
