Are property flyers effective marketing or a persistent nuisance?
#1

Are property flyers effective marketing or a persistent nuisance?

Some residents say they are frustrated by the spam but property agents describe it as a "numbers game". https://cna.asia/3GIlqQb
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#2

Shd be effective else they won't do it
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#3

(10-05-2025, 05:35 PM)WhatDoYouThink! Wrote:  Shd be effective else they won't do it

I used to make paper bowl save the earth.
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#4

(10-05-2025, 07:33 PM)[[ForeverAlone]] Wrote:  I used to make paper bowl save the earth.

I used them to scoop up dog poop
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#5

(10-05-2025, 05:35 PM)WhatDoYouThink! Wrote:  Shd be effective else they won't do it

No is not effective
Statistics is 10,000ay get one or two only if lucky
[+] 1 user Likes Talent's post
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#6

Mostly printed in Malaysia to save cost. 50,000 a5 full color double sided, hdb door to door distribution only $2k to 3k

If 10000 can get 0ne or two, 50000 can get 5 to 10, which is very good
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#7

It’s like baiting fishes no prawn cannot get.

As a dog returns to its vomit, so fools repeat their folly
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#8

I've seen fewer flyers in my mailbox these days, maybe because more agents are moving their efforts online. I started learning more about digital marketing for my business and came across https://networthprosper.com/a-guide-to-e...as-brands/, which helped me realize how powerful proper SEO can be compared to mass-print tactics. Flyers feel outdated now, especially when you can target people way more precisely online.
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#9

has anyone noticed a shift in how these flyers are done lately? I've seen more targeted ones, like those with QR codes or personalized headings. Do you think that makes them less annoying and more useful, or does it still feel like junk? Curious how people feel now with digital tools in the mix.
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#10

(04-08-2025, 10:41 PM)YasosBib Wrote:  has anyone noticed a shift in how these flyers are done lately? I've seen more targeted ones, like those with QR codes or personalized headings. Do you think that makes them less annoying and more useful, or does it still feel like junk? Curious how people feel now with digital tools in the mix.

Some quite " cunning " put in an envelope. Never stated from where only " To the resident ". Some even more " cunning " put it like from HDB or URA , of course not actual the same. Is like quite misleading you thought from HDB or URA. Why they use envelope partly you surely tear to open to see what inside. Unlike those flyers straight show openly is from property agent which most people just throw away. Now they target those old resale flat in prime location close to MRT also those BTO just reach MOP.
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#11

I used to print and drop flyers too but switched to online content after seeing better results. People nowadays find flyers annoying, especially if they get too many. I started learning how generative engine optimisation helps my blog posts and listings show up better on searches, and it’s been way more effective in getting real leads without wasting paper or time running around estates.
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